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The Creative Blueprint
Build a content strategy that actually fits YOU.
An in person workshop for creative business owners who are tired of guessing what to post, forcing strategies that do not fit their life, and feeling behind every time they open Instagram.
Inside The Creative Blueprint, you will build a personalized content strategy around your business, your audience, your creative energy, and your real life.
This is not about posting more.
It is about finally understanding what to post, why you are posting it, and how to create content in a way that feels clear, sustainable, and aligned with you.
This workshop is for you if:
♡ You are self employed or own a service based business
♡ You know social media matters, but you feel overwhelmed by it
♡ You are tired of copying strategies that do not fit your real life
♡ You want a clear plan for what to post and why
♡ You want content to feel less forced and more natural
♡ You are ready to build a strategy that actually feels like you
Inside the workshop, you will:
♡ Find your content foundation
♡ Identify how you naturally create
♡ Build a posting rhythm that fits your real life
♡ Clarify who you are speaking to
♡ Create content themes and ideas for your brand
♡ Build a monthly content plan before you leave
♡ Walk away with your own personalized Creative Blueprint
You will receive:
♡ A physical workbook
♡ A personalized content blueprint
♡ Access to my custom Notion content planner
♡ Live teaching and guided implementation
♡ Live Q&A
♡ Guided content calendar building
Pricing at a glance
Early Access Seat
$297
Best for the creative business owner who already knows she wants in and wants the best available rate.
Standard Seat
$397
Best for the creative business owner who wants the full workshop experience and a clear strategy to take home.
VIP Blueprint Seat
$597
Best for the creative business owner who wants the full workshop experience plus personal support from McKynzie.
Business Bestie Bundle
$697
Best for two creative business owners, friends, or team members who want to build their strategies together.
Choose your seat
Early Access Seat- $297
For the creative business owner who is ready for a better way to show up online and wants first access at the best available rate.
Includes:
♡ Admission to The Creative Blueprint workshop
♡ Physical workbook
♡ Personalized content blueprint
♡ Access to the Notion content planner
♡ Live Q&A
♡ Guided content calendar building
Best for you if you already know you want in and want the best available price.
Limited quantity available.
Standard Seat- $397
For the creative business owner who is ready to stop guessing what to post and build a content strategy that finally feels like it was made for her.
Includes:
♡ Admission to The Creative Blueprint workshop
♡ Physical workbook
♡ Personalized content blueprint
♡ Access to the Notion content planner
♡ Live Q&A
♡ Guided content calendar building
Best for you if you want the full workshop experience and a clear strategy you can take home and use immediately.
Limited quantity available.
VIP Blueprint Seat- $597
For the creative business owner who wants the full workshop experience plus personal support from McKynzie to make sure her blueprint feels clear, aligned, and ready to use.
Includes everything in the Standard Seat, plus:
♡ Reserved front row seating
♡ Priority Q&A during the workshop
♡ 45 minute 1:1 Zoom Blueprint Review with McKynzie after the workshop
During your private Blueprint Review, we will go over the content strategy you created during the workshop, clarify any areas that still feel confusing, and make sure your posting rhythm, content themes, and monthly plan actually fit your business and real life.
Best for you if you want more personal feedback, extra clarity, and support turning your Creative Blueprint into a strategy you feel confident implementing.
VIP spots are limited.
Business Bestie Bundle- $697
Save $97 when you book two Standard Seats together.
For the creative business owner who wants to bring her business bestie, team member, or creative friend along with her.
Includes:
♡ Two seats to The Creative Blueprint workshop
♡ Two physical workbooks
♡ Two personalized content blueprints
♡ Access to the Notion content planner
♡ Live Q&A
♡ Guided content calendar building
Best for friends, team members, studio owners, or two creatives who want to stop overthinking their content together.
One bundle equals two workshop seats.
You will leave with:
♡ A clear content strategy
♡ A personalized content blueprint
♡ A posting rhythm that fits your life
♡ Content themes for your brand
♡ A monthly content plan
♡ More confidence in how you show up online
You do not need another content plan you will abandon in two weeks.
You need a blueprint that fits your business, your brain, your energy, and your real life.
Come build it with me.