The Creative Blueprint

Build a content strategy that actually fits YOU.

An online workshop for creative business owners who are tired of guessing what to post, forcing strategies that do not fit their life, and feeling behind every time they open Instagram.

Inside The Creative Blueprint, you will build a personalized content strategy around your business, your audience, your creative energy, and your real life.

This is not about posting more.

It is about finally understanding what to post, why you are posting it, and how to create content in a way that feels clear, sustainable, and aligned with you.

This workshop is for you if:

♡ You are self employed or own a service based business
♡ You know social media matters, but you feel overwhelmed by it
♡ You are tired of copying strategies that do not fit your real life
♡ You want a clear plan for what to post and why
♡ You want content to feel less forced and more natural
♡ You are ready to build a strategy that actually feels like you

Inside the workshop, you will:

♡ Block out all of the overwhelming noise from your FYP
♡ Identify how you naturally create
♡ Build a posting rhythm that fits your actual real life
♡ Clarify who you are speaking to
♡ Create content themes and ideas for your brand
♡ Build a monthly content plan before you leave
♡ Walk away with your own personalized Creative Blueprint

You will receive:

♡ A digital workbook for download
♡ A personalized content blueprint
♡ Access to my custom Notion content planner
♡ Live teaching and guided implementation
♡ Live Q&A
♡ Guided content calendar building

With a ticket purchase: You will receive a recording of the workshop if you cannot make the live call

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Pricing at a glance

Standard Access
$197
Best for the creative business owner who wants the full workshop experience and a clear strategy to take home.

VIP Access
$397
Best for the creative business owner who wants the full workshop experience plus personal support from McKynzie.

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Choose your seat

Standard Access- $197

For the creative business owner who is ready to stop guessing what to post and build a content strategy that finally feels like it was made for her.

Includes:

♡ Admission to The Creative Blueprint workshop
♡ Workbook Download
♡ Personalized content blueprint
♡ Access to the Notion content planner
♡ Live Q&A
♡ Guided content calendar building

Limited quantity available.

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VIP access- $397

For the creative business owner who wants the full workshop experience plus personal support from McKynzie to make sure her blueprint feels clear, aligned, and ready to use.

Includes everything in the Standard Seat, plus:

♡ Priority Q&A during the workshop
♡ 45 minute 1:1 Zoom Blueprint Review with McKynzie after the workshop

During your private Blueprint Review, we will go over the content strategy you created during the workshop, clarify any areas that still feel confusing, and make sure your posting rhythm, content themes, and monthly plan actually fit your business and real life.

Best for you if you want more personal feedback, extra clarity, and support turning your Creative Blueprint into a strategy you feel confident implementing.

VIP spots are limited.

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You will leave with:

♡ A clear content strategy
♡ A personalized content blueprint
♡ A posting rhythm that fits your life
♡ Content themes for your brand
♡ A monthly content plan
♡ More confidence in how you show up online

You do not need another content plan you will abandon in two weeks.

You need a blueprint that fits your business, your brain, your energy, and your real life.

Come build it with me.